Fujifilm
BuyDirect & Save carries the full Fujifilm lineup — X-series APS-C and GFX medium-format mirrorless cameras, FUJINON lenses, instax instant cameras, and FinePix compacts. Prized for color science and build quality by professionals, educators, and creators.
Shop Fujifilm cameras, lenses, and accessories below. We support B2B, institutional, and government buyers with volume pricing and purchase orders, and we add new Fujifilm gear regularly.
Volume & Government Purchasing
BuyDirect works directly with businesses, institutions, and procurement teams across the private sector, education, healthcare, and government. We accept purchase orders (POs) and offer net terms for qualified institutional and government accounts, tiered volume pricing on multi-unit orders, and tax-exempt ordering for eligible organizations. To get started, request a quote, review our purchase order process, or email our team at info@buydirectny.com.
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![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with 96GB SD Card | Floating Strap | Tripod & More](//buydirectny.com/cdn/shop/products/FXP140_IMG6_bd555adc-f009-409b-8ca9-45823f3a0f75_512x512.jpg?v=1730212032)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with 96GB SD Card | Floating Strap | Tripod & More](//buydirectny.com/cdn/shop/products/FXP140KITZ_IMG4_512x512.jpg?v=1730212038)
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Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with 96GB SD Card | Floating Strap | Tripod & More
Fujifilm16.4MP BSI CMOS Sensor Fujinon 5x Optical Zoom Lens 28-140mm (35mm Equivalent) Water, Shock, Freeze, and Dustproof
Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60Save 59% -
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with Accessory Bundle 64GB SD Card Small Camera Case Extra Battery Charger Floating Strap More](//buydirectny.com/cdn/shop/products/FXP140_IMG2_15ded63a-f8f0-48b8-b56c-074e0c9b25fc_512x512.jpg?v=1730212018)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with Accessory Bundle 64GB SD Card Small Camera Case Extra Battery Charger Floating Strap More](//buydirectny.com/cdn/shop/products/FXP140KITZ_IMG2_512x512.jpg?v=1730212013)
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Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with Accessory Bundle 64GB SD Card Small Camera Case Extra Battery Charger Floating Strap More
Fujifilm16.4MP BSI CMOS Sensor Fujinon 5x Optical Zoom Lens 28-140mm (35mm Equivalent) Water, Shock, Freeze, and Dustproof
Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60Save 59% -
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary]with 96GB SD Card | Floating Strap | Tripod & More](//buydirectny.com/cdn/shop/products/FXP140_IMG2_e00097f0-70f2-4e4b-8c37-94b633c6c2da_512x512.jpg?v=1730212022)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary]with 96GB SD Card | Floating Strap | Tripod & More](//buydirectny.com/cdn/shop/products/FXP140KITZ_IMG_512x512.jpg?v=1730212011)
Save 59%
Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60FUJIFILM FinePix XP140 Digital Camera [Colors May Cary]with 96GB SD Card | Floating Strap | Tripod & More
Fujifilm16.4MP BSI CMOS Sensor Fujinon 5x Optical Zoom Lens 28-140mm (35mm Equivalent) Water, Shock, Freeze, and Dustproof
Original price $1,491.00Original price $1,491.00 - Original price $1,491.00Original price $1,491.00Current price $609.60$609.60 - $609.60Current price $609.60Save 59% -
![FUJIFILM FinePix XP140 Digital Camera [Colors May Vary]](//buydirectny.com/cdn/shop/products/FXP140_IMG2_512x512.jpg?v=1730211993)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Vary]](//buydirectny.com/cdn/shop/products/FXP140_IMG_512x512.jpg?v=1730211998)
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Original price $1,347.00Original price $1,347.00 - Original price $1,347.00Original price $1,347.00Current price $541.63$541.63 - $541.63Current price $541.63FUJIFILM FinePix XP140 Digital Camera [Colors May Vary]
Fujifilm16.4MP BSI CMOS Sensor Fujinon 5x Optical Zoom Lens 28-140mm (35mm Equivalent) Water, Shock, Freeze, and Dustproof
Original price $1,347.00Original price $1,347.00 - Original price $1,347.00Original price $1,347.00Current price $541.63$541.63 - $541.63Current price $541.63Save 60% -
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Original price $2,018.10Original price $2,018.10 - Original price $2,018.10Original price $2,018.10Current price $893.46$893.46 - $893.46Current price $893.46Fujifilm XF 56mm f/1.2 R Lens with 62mm +1 +2 +4 +10 Close-Up Macro Filter Set Bundle
FujifilmFujifilm X-Mount 85mm (35mm Equivalent) Aperture Range: f/1.2 to f/16 One Double-Sided Aspherical Element Two Extra-Low Dispersion Elements HT-EBC...
View full detailsOriginal price $2,018.10Original price $2,018.10 - Original price $2,018.10Original price $2,018.10Current price $893.46$893.46 - $893.46Current price $893.46Save 56% -
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Original price $1,929.00Original price $1,929.00 - Original price $1,929.00Original price $1,929.00Current price $867.19$867.19 - $867.19Current price $867.19Fujifilm XF 56mm f/1.2 R Lens with 62MM Starter Bundle
FujifilmFujifilm X-Mount 85mm (35mm Equivalent) Aperture Range: f/1.2 to f/16 One Double-Sided Aspherical Element Two Extra-Low Dispersion Elements HT-EBC...
View full detailsOriginal price $1,929.00Original price $1,929.00 - Original price $1,929.00Original price $1,929.00Current price $867.19$867.19 - $867.19Current price $867.19Save 55% -
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Original price $1,915.57Original price $1,915.57 - Original price $1,915.57Original price $1,915.57Current price $859.82$859.82 - $859.82Current price $859.82Fujifilm XF 56mm f/1.2 R Lens with 62mm 3 Piece Filter Set (UV, CPL, FL) | 62mm +1 +2 +4 +10 Close-Up Macro Filter Set Bundle
FujifilmFujifilm X-Mount 85mm (35mm Equivalent) Aperture Range: f/1.2 to f/16 One Double-Sided Aspherical Element Two Extra-Low Dispersion Elements HT-EBC...
View full detailsOriginal price $1,915.57Original price $1,915.57 - Original price $1,915.57Original price $1,915.57Current price $859.82$859.82 - $859.82Current price $859.82Save 55% -
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Original price $1,899.30Original price $1,899.30 - Original price $1,899.30Original price $1,899.30Current price $839.62$839.62 - $839.62Current price $839.62Fujifilm XF 56mm f/1.2 R Lens with 62mm 3 Piece Filter Kit | Deluxe Cleaning Kit | Lens Pouch | Lens Pen Cleaner | Flexible Tripod Bundle
FujifilmFujifilm X-Mount 85mm (35mm Equivalent) Aperture Range: f/1.2 to f/16 One Double-Sided Aspherical Element Two Extra-Low Dispersion Elements HT-EBC...
View full detailsOriginal price $1,899.30Original price $1,899.30 - Original price $1,899.30Original price $1,899.30Current price $839.62$839.62 - $839.62Current price $839.62Save 56% -
Original price $976.64 - Original price $976.64Original price$976.64$976.64 - $976.64Current price $976.64FUJIFILM X-T30 Mirrorless Digital Camera + 64GB Card + Case + Flash + Diffuser + Battery & Charger + Tripod + Kit
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $976.64 - Original price $976.64Original price$976.64$976.64 - $976.64Current price $976.64 -
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Original price $2,448.75Original price $2,448.75 - Original price $2,448.75Original price $2,448.75Current price $980.15$980.15 - $980.15Current price $980.15FUJIFILM X-T30 Mirrorless Digital Camera (Body Only, Black) with Godox TT685F Flash Essential Bundle
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $2,448.75Original price $2,448.75 - Original price $2,448.75Original price $2,448.75Current price $980.15$980.15 - $980.15Current price $980.15Save 60% -
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Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64FUJIFILM X-T30 Mirrorless Digital Camera with 35mm f/2 Lens Kit (Silver)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64Save 59% -
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Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64FUJIFILM X-T30 Mirrorless Digital Camera with 35mm f/2 Lens Kit (Black)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64Save 59% -
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Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64FUJIFILM X-T30 Mirrorless Digital Camera with 15-45mm Lens (Silver)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $976.64$976.64 - $976.64Current price $976.64Save 59% -
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Original price $1,780.50Original price $1,780.50 - Original price $1,780.50Original price $1,780.50Current price $836.53$836.53 - $836.53Current price $836.53FUJIFILM X-T30 Mirrorless Digital Camera (Body Only, Silver)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $1,780.50Original price $1,780.50 - Original price $1,780.50Original price $1,780.50Current price $836.53$836.53 - $836.53Current price $836.53Save 53% -
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Original price $2,300.25Original price $2,300.25 - Original price $2,300.25Original price $2,300.25Current price $976.64$976.64 - $976.64Current price $976.64FUJIFILM X-T30 Mirrorless Digital Camera with 15-45mm Lens (Black)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $2,300.25Original price $2,300.25 - Original price $2,300.25Original price $2,300.25Current price $976.64$976.64 - $976.64Current price $976.64Save 58% -
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Original price $1,750.80Original price $1,750.80 - Original price $1,750.80Original price $1,750.80Current price $999.00$999.00 - $999.00Current price $999.00FUJIFILM X-T30 Mirrorless Digital Camera (Body Only, Black)
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 with Quad CPU DCI and UHD 4K30 Video; F-Log Gamma 2.36m-Dot OLED Electronic Viewfinder
Original price $1,750.80Original price $1,750.80 - Original price $1,750.80Original price $1,750.80Current price $999.00$999.00 - $999.00Current price $999.00Save 43% -
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Original price $2,523.00Original price $2,523.00 - Original price $2,523.00Original price $2,523.00Current price $1,108.74$1,108.74 - $1,108.74Current price $1,108.74Fujifilm X-T20 Mirrorless Digital Camera with 18-55mm Lens (Black) Starter Essential Package
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $2,523.00Original price $2,523.00 - Original price $2,523.00Original price $2,523.00Current price $1,108.74$1,108.74 - $1,108.74Current price $1,108.74Save 56% -
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Original price $2,670.00Original price $2,670.00 - Original price $2,670.00Original price $2,670.00Current price $1,176.01$1,176.01 - $1,176.01Current price $1,176.01Fujifilm X-T20 Mirrorless Digital Camera with 18-55mm Lens (Black) & NP-W126 Battery + Charger + Case + Tripod + Flash Bundle
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $2,670.00Original price $2,670.00 - Original price $2,670.00Original price $2,670.00Current price $1,176.01$1,176.01 - $1,176.01Current price $1,176.01Save 56% -
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Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Fujifilm X-T20 Mirrorless Digital Camera with 16-50mm Lens Deluxe Accessory Bundle Includes: SanDisk Extreme PRO 128GB, Flash, Tripod & More
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Save 56% -
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Original price $2,344.80Original price $2,344.80 - Original price $2,344.80Original price $2,344.80Current price $1,007.14$1,007.14 - $1,007.14Current price $1,007.14Fujifilm X-T20 Mirrorless Digital Camera with 16-50mm Lens (Black) & Additional Accessories Package
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $2,344.80Original price $2,344.80 - Original price $2,344.80Original price $2,344.80Current price $1,007.14$1,007.14 - $1,007.14Current price $1,007.14Save 57% -
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Original price $1,927.50Original price $1,927.50 - Original price $1,927.50Original price $1,927.50Current price $879.40$879.40 - $879.40Current price $879.40Fujifilm X-T20 Mirrorless Digital Camera (Body Only) with Godox TT685F Flash Essential Bundle
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $1,927.50Original price $1,927.50 - Original price $1,927.50Original price $1,927.50Current price $879.40$879.40 - $879.40Current price $879.40Save 54% -
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Original price $1,036.50Original price $1,036.50 - Original price $1,036.50Original price $1,036.50Current price $401.63$401.63 - $401.63Current price $401.63FUJIFILM XC 16-50mm f/3.5-5.6 OIS II Lens (Black)
FujifilmX-Mount Lens/APS-C Format 24-76mm (35mm Equivalent) Aperture Range: f/3.5 to f/22 3 Aspherical Elements, 1 ED Element
Original price $1,036.50Original price $1,036.50 - Original price $1,036.50Original price $1,036.50Current price $401.63$401.63 - $401.63Current price $401.63Save 61% -
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Original price $4,242.60Original price $4,242.60 - Original price $4,242.60Original price $4,242.60Current price $1,820.53$1,820.53 - $1,820.53Current price $1,820.53FUJIFILM X-T4 Mirrorless Digital Camera with 16-80mm Lens (Black) & Vertical Battery Grip for X-T4, Cleaning Kit, Microfiber Cloth
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 Image Processor 5-Axis In-Body Image Stabilization DCI/UHD 4K at 60 fps, Full HD at 240 fps
Original price $4,242.60Original price $4,242.60 - Original price $4,242.60Original price $4,242.60Current price $1,820.53$1,820.53 - $1,820.53Current price $1,820.53Save 57% -
Original price $1,484.15 - Original price $1,484.15Original price$1,484.15$1,484.15 - $1,484.15Current price $1,484.15FUJIFILM X-T4 Mirrorless Digital Camera (Body Only, Black) + 64GB Card + Case + Flash + Diffuser + Battery & Charger + Tripod + Kit
Fujifilm26.1MP APS-C X-Trans BSI CMOS 4 Sensor X-Processor 4 Image Processor 5-Axis In-Body Image Stabilization DCI/UHD 4K at 60 fps, Full HD at 240 fps
Original price $1,484.15 - Original price $1,484.15Original price$1,484.15$1,484.15 - $1,484.15Current price $1,484.15
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with 96GB SD Card | Floating Strap | Tripod & More](http://buydirectny.com/cdn/shop/products/FXP140_IMG6_bd555adc-f009-409b-8ca9-45823f3a0f75_512x512.jpg?v=1730212032)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with 96GB SD Card | Floating Strap | Tripod & More](http://buydirectny.com/cdn/shop/products/FXP140KITZ_IMG4_512x512.jpg?v=1730212038)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with Accessory Bundle 64GB SD Card Small Camera Case Extra Battery Charger Floating Strap More](http://buydirectny.com/cdn/shop/products/FXP140_IMG2_15ded63a-f8f0-48b8-b56c-074e0c9b25fc_512x512.jpg?v=1730212018)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary] with Accessory Bundle 64GB SD Card Small Camera Case Extra Battery Charger Floating Strap More](http://buydirectny.com/cdn/shop/products/FXP140KITZ_IMG2_512x512.jpg?v=1730212013)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary]with 96GB SD Card | Floating Strap | Tripod & More](http://buydirectny.com/cdn/shop/products/FXP140_IMG2_e00097f0-70f2-4e4b-8c37-94b633c6c2da_512x512.jpg?v=1730212022)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Cary]with 96GB SD Card | Floating Strap | Tripod & More](http://buydirectny.com/cdn/shop/products/FXP140KITZ_IMG_512x512.jpg?v=1730212011)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Vary]](http://buydirectny.com/cdn/shop/products/FXP140_IMG2_512x512.jpg?v=1730211993)
![FUJIFILM FinePix XP140 Digital Camera [Colors May Vary]](http://buydirectny.com/cdn/shop/products/FXP140_IMG_512x512.jpg?v=1730211998)
