Fujifilm
BuyDirect & Save carries the full Fujifilm lineup — X-series APS-C and GFX medium-format mirrorless cameras, FUJINON lenses, instax instant cameras, and FinePix compacts. Prized for color science and build quality by professionals, educators, and creators.
Shop Fujifilm cameras, lenses, and accessories below. We support B2B, institutional, and government buyers with volume pricing and purchase orders, and we add new Fujifilm gear regularly.
Volume & Government Purchasing
BuyDirect works directly with businesses, institutions, and procurement teams across the private sector, education, healthcare, and government. We accept purchase orders (POs) and offer net terms for qualified institutional and government accounts, tiered volume pricing on multi-unit orders, and tax-exempt ordering for eligible organizations. To get started, request a quote, review our purchase order process, or email our team at info@buydirectny.com.
-
Save 62%
Original price $2,523.00Original price $2,523.00 - Original price $2,523.00Original price $2,523.00Current price $955.20$955.20 - $955.20Current price $955.20Fujifilm X-T1 Mirrorless Digital Camera with 18-55mm Lens
Fujifilm16.3MP APS-C X-Trans CMOS II SensorEXR Processor II0.5" 2,360k-Dot 0.77x OLED Viewfinder3.0" 1,040k-Dot Tilting LCD MonitorFull HD 1080p Video Reco...
View full detailsOriginal price $2,523.00Original price $2,523.00 - Original price $2,523.00Original price $2,523.00Current price $955.20$955.20 - $955.20Current price $955.20Save 62% -
Original price $1,459.78 - Original price $1,459.78Original price$1,459.78$1,459.78 - $1,459.78Current price $1,459.78Fujifilm X-T1 Mirrorless Digital Camera with 18-135mm Lens (Black)
Fujifilm16.3MP APS-C X-Trans CMOS II SensorEXR Processor II0.5" 2,360k-Dot 0.77x OLED Viewfinder3.0" 1,040k-Dot Tilting LCD MonitorFull HD 1080p Video Reco...
View full detailsOriginal price $1,459.78 - Original price $1,459.78Original price$1,459.78$1,459.78 - $1,459.78Current price $1,459.78 -
Save 15%
Original price $798.00Original price $798.00 - Original price $798.00Original price $798.00Current price $674.84$674.84 - $674.84Current price $674.84Fujifilm X-E2S Mirrorless Digital Camera (Body Only, (Mix Colors)
Fujifilm16.3MP APS-C X-Trans II CMOS SensorEXR Processor II3.0" 1,040k-Dot LCD Monitor0.5" 2,360k-Dot OLED ViewfinderFull HD 1080p Video Recording at 60 fp...
View full detailsOriginal price $798.00Original price $798.00 - Original price $798.00Original price $798.00Current price $674.84$674.84 - $674.84Current price $674.84Save 15% -
Save 34%
Original price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,323.48$1,323.48 - $1,323.48Current price $1,323.48Fujifilm X-T10 with 16-50mm and 50-230mm Lenses Kit (Black)
Fujifilm16.3MP APS-C X-Trans CMOS II SensorEXR Processor II0.39" 2,360k-Dot 0.62x OLED Viewfinder3.0" 920k-Dot Tilting LCD MonitorFull HD 1080p Video Recor...
View full detailsOriginal price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,323.48$1,323.48 - $1,323.48Current price $1,323.48Save 34% -
Original price $879.40 - Original price $879.40Original price$879.40$879.40 - $879.40Current price $879.40Fujifilm X-T20 Mirrorless Digital Camera with 16-50mm Lens (Silver)
Fujifilm24.3MP APS-C X-Trans CMOS III SensorX-Processor Pro Image Processor2.36m-Dot Electronic Viewfinder3.0" 1.04m-Dot Tilting Touchscreen LCDUHD 4K Vide...
View full detailsOriginal price $879.40 - Original price $879.40Original price$879.40$879.40 - $879.40Current price $879.40 -
Save 51%
Original price $1,854.75Original price $1,854.75 - Original price $1,854.75Original price $1,854.75Current price $913.36$913.36 - $913.36Current price $913.36Fujifilm X-T20 Mirrorless Digital Camera with 16-50mm Lens (Black)
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $1,854.75Original price $1,854.75 - Original price $1,854.75Original price $1,854.75Current price $913.36$913.36 - $913.36Current price $913.36Save 51% -
Save 56%
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Fujifilm X-T2 Mirrorless Digital Camera Body with Battery Grip Kit (Graphite Silver Edition)
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Engine 0.77x 2.36m-Dot OLED Viewfinder 3.0" 1.04m-Dot 3-Way Tilting LCD Screen Internal UHD 4K...
View full detailsOriginal price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Save 56% -
Save 12%
Original price $999.00Original price $999.00 - Original price $999.00Original price $999.00Current price $878.70$878.70 - $878.70Current price $878.70Fujifilm X-E2S Mirrorless Digital Camera with 18-55mm Lens (Black)
Fujifilm16.3MP APS-C X-Trans II CMOS SensorEXR Processor II3.0" 1,040k-Dot LCD Monitor0.5" 2,360k-Dot OLED ViewfinderFull HD 1080p Video Recording at 60 fp...
View full detailsOriginal price $999.00Original price $999.00 - Original price $999.00Original price $999.00Current price $878.70$878.70 - $878.70Current price $878.70Save 12% -
Save 60%
Original price $3,338.25Original price $3,338.25 - Original price $3,338.25Original price $3,338.25Current price $1,344.21$1,344.21 - $1,344.21Current price $1,344.21Fujifilm X-T2 Mirrorless Digital Camera with XF 35mm f/2 R WR Lens and Vertical Battery Grip Kit
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Engine 0.77x 2.36m-Dot OLED Viewfinder 3.0" 1.04m-Dot 3-Way Tilting LCD Screen
Original price $3,338.25Original price $3,338.25 - Original price $3,338.25Original price $3,338.25Current price $1,344.21$1,344.21 - $1,344.21Current price $1,344.21Save 60% -
Save 56%
Original price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $882.62$882.62 - $882.62Current price $882.62Fujifilm X-T10 Black Mirrorless Digital Camera Kit with XF18-55mm F2.8-4.0 R LM OIS Lens (Black)
Fujifilm16.3 MP APS-C X-Trans CMOS II SensorEXR Processor II0.39" 2,360k-Dot 0.62x OLED Viewfinder3.0" 920k-Dot Tilting LCD MonitorFull HD 1080p Video Reco...
View full detailsOriginal price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $882.62$882.62 - $882.62Current price $882.62Save 56% -
Save 43%
Original price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,147.67$1,147.67 - $1,147.67Current price $1,147.67Fujifilm X-T10 Mirrorless Digital Camera with 16-50mm Lens (Silver)
Fujifilm16.3MP APS-C X-Trans CMOS II SensorEXR Processor II0.39" 2,360k-Dot 0.62x OLED Viewfinder3.0" 920k-Dot Tilting LCD MonitorFull HD 1080p Video Recor...
View full detailsOriginal price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,147.67$1,147.67 - $1,147.67Current price $1,147.67Save 43% -
Save 68%
Original price $1,929.00Original price $1,929.00 - Original price $1,929.00Original price $1,929.00Current price $621.49$621.49 - $621.49Current price $621.49Fujifilm X-T1 Mirrorless Digital Camera (Body Only)
Fujifilm16.3MP APS-C X-Trans CMOS II SensorEXR Processor II0.5" 2,360k-Dot 0.77x OLED Viewfinder3.0" 1,040k-Dot Tilting LCD MonitorFull HD 1080p Video Reco...
View full detailsOriginal price $1,929.00Original price $1,929.00 - Original price $1,929.00Original price $1,929.00Current price $621.49$621.49 - $621.49Current price $621.49Save 68% -
Save 43%
Original price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,147.67$1,147.67 - $1,147.67Current price $1,147.67Fujifilm X-T10 Mirrorless Digital Camera with 18-55mm Lens (Silver)
Fujifilm16.3 MP APS-C X-Trans CMOS II Sensor EXR Processor II 0.39" 2,360k-Dot 0.62x OLED Viewfinder 3.0" 920k-Dot Tilting LCD Monitor Full HD 1080p Video ...
View full detailsOriginal price $1,999.00Original price $1,999.00 - Original price $1,999.00Original price $1,999.00Current price $1,147.67$1,147.67 - $1,147.67Current price $1,147.67Save 43% -
Save 15%
Original price $798.00Original price $798.00 - Original price $798.00Original price $798.00Current price $674.84$674.84 - $674.84Current price $674.84Fujifilm X-E2S Mirrorless Digital Camera (Body Only, Black)
Fujifilm16.3MP APS-C X-Trans II CMOS SensorEXR Processor II3.0" 1,040k-Dot LCD Monitor0.5" 2,360k-Dot OLED ViewfinderFull HD 1080p Video Recording at 60 fp...
View full detailsOriginal price $798.00Original price $798.00 - Original price $798.00Original price $798.00Current price $674.84$674.84 - $674.84Current price $674.84Save 15% -
Save 46%
Original price $1,483.50Original price $1,483.50 - Original price $1,483.50Original price $1,483.50Current price $797.83$797.83 - $797.83Current price $797.83Fujifilm X-T20 Mirrorless Digital Camera (Body Only, Silver)
Fujifilm24.3MP APS-C X-Trans CMOS III SensorX-Processor Pro Image Processor2.36m-Dot Electronic Viewfinder3.0" 1.04m-Dot Tilting Touchscreen LCDUHD 4K Vide...
View full detailsOriginal price $1,483.50Original price $1,483.50 - Original price $1,483.50Original price $1,483.50Current price $797.83$797.83 - $797.83Current price $797.83Save 46% -
Save 27%
Original price $1,780.50Original price $1,780.50 - Original price $1,780.50Original price $1,780.50Current price $1,299.00$1,299.00 - $1,299.00Current price $1,299.00Fujifilm X-T20 Mirrorless Digital Camera with 18-55mm Lens (Silver)
Fujifilm24.3MP APS-C X-Trans CMOS III SensorX-Processor Pro Image Processor2.36m-Dot Electronic Viewfinder3.0" 1.04m-Dot Tilting Touchscreen LCDUHD 4K Vide...
View full detailsOriginal price $1,780.50Original price $1,780.50 - Original price $1,780.50Original price $1,780.50Current price $1,299.00$1,299.00 - $1,299.00Current price $1,299.00Save 27% -
Save 47%
Original price $1,470.15Original price $1,470.15 - Original price $1,470.15Original price $1,470.15Current price $777.43$777.43 - $777.43Current price $777.43Fujifilm X-T20 Mirrorless Digital Camera (Body Only, Black)
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Image Processor 2.36m-Dot Electronic Viewfinder 3.0" 1.04m-Dot Tilting Touchscreen LCD
Original price $1,470.15Original price $1,470.15 - Original price $1,470.15Original price $1,470.15Current price $777.43$777.43 - $777.43Current price $777.43Save 47% -
Save 56%
Original price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Fujifilm X-T2 Mirrorless Digital Camera Body with Battery Grip Kit (Black)
Fujifilm24.3MP APS-C X-Trans CMOS III Sensor X-Processor Pro Engine 0.77x 2.36m-Dot OLED Viewfinder 3.0" 1.04m-Dot 3-Way Tilting LCD Screen Internal UHD 4K...
View full detailsOriginal price $2,374.50Original price $2,374.50 - Original price $2,374.50Original price $2,374.50Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Save 56% -
Save 77%
Original price $438.08Original price $438.08 - Original price $438.08Original price $438.08Current price $99.55$99.55 - $99.55Current price $99.55Fujifilm instax SHARE Smartphone Printer SP-1
FujifilmPrint Photos from Smartphone/Tablet Works with Free App Image Size: 2.4 x 1.8" Reprint Button for Additional Copies Choose From Several Templates ...
View full detailsOriginal price $438.08Original price $438.08 - Original price $438.08Original price $438.08Current price $99.55$99.55 - $99.55Current price $99.55Save 77% -
Save 68%
Original price $741.00Original price $741.00 - Original price $741.00Original price $741.00Current price $234.77$234.77 - $234.77Current price $234.77Fujifilm XC 50-230mm f/4.5-6.7 OIS Lens (Silver)
FujifilmOriginal price $741.00Original price $741.00 - Original price $741.00Original price $741.00Current price $234.77$234.77 - $234.77Current price $234.77Save 68% -
Save 57%
Original price $2,448.75Original price $2,448.75 - Original price $2,448.75Original price $2,448.75Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Fujifilm XF 56mm f/1.2 R APD Lens
FujifilmX-Mount Lens/APS-C Format 85mm (35mm Equivalent) Aperture Range: f/1.2 to f/16 Apodization Filter for Pleasing Bokeh One Aspherical Element, Two E...
View full detailsOriginal price $2,448.75Original price $2,448.75 - Original price $2,448.75Original price $2,448.75Current price $1,041.46$1,041.46 - $1,041.46Current price $1,041.46Save 57% -
Save 60%
Original price $1,186.50Original price $1,186.50 - Original price $1,186.50Original price $1,186.50Current price $469.59$469.59 - $469.59Current price $469.59Fujifilm 60mm f/2.4 XF Macro Lens
FujifilmFujifilm X-mount Lens Macro Lens That Focuses to 10.5" Equivalent to 90mm Short Telephoto Lens Aspherical and ED Elements Super EBC Lens Coating M...
View full detailsOriginal price $1,186.50Original price $1,186.50 - Original price $1,186.50Original price $1,186.50Current price $469.59$469.59 - $469.59Current price $469.59Save 60% -
Save 62%
Original price $1,336.43Original price $1,336.43 - Original price $1,336.43Original price $1,336.43Current price $503.48$503.48 - $503.48Current price $503.48Fujifilm XF 14mm f/2.8 R Ultra Wide-Angle Lens
FujifilmFujifilm X-mount Lens Fast, Ultra Wide-Angle Prime Lens 21mm Equivalency in 35mm Format f/2.8-22 Aperture Range Molded Aperture Diaphragm Blades G...
View full detailsOriginal price $1,336.43Original price $1,336.43 - Original price $1,336.43Original price $1,336.43Current price $503.48$503.48 - $503.48Current price $503.48Save 62% -
Save 57%
Original price $1,038.00Original price $1,038.00 - Original price $1,038.00Original price $1,038.00Current price $442.69$442.69 - $442.69Current price $442.69Fujifilm 18mm f/2.0 XF R Lens
FujifilmFujifilm X-mount Lens Very Fast f/2.0 Maximum Aperture Equivalent to 27mm Wide-Angle Lens Aspheric and ED Elements Super EBC Lens Coating Maximum ...
View full detailsOriginal price $1,038.00Original price $1,038.00 - Original price $1,038.00Original price $1,038.00Current price $442.69$442.69 - $442.69Current price $442.69Save 57% -
Save 59%
Original price $2,077.50Original price $2,077.50 - Original price $2,077.50Original price $2,077.50Current price $846.35$846.35 - $846.35Current price $846.35Fujifilm XF 16-55mm f/2.8 R LM WR Lens
FujifilmX-Mount Lens/APS-C Format 24-82.5mm (35mm Equivalent) Aperture Range: f/2.8 to f/22 Three ED and Three Aspherical Elements Nano-GI and HT-EBC Lens...
View full detailsOriginal price $2,077.50Original price $2,077.50 - Original price $2,077.50Original price $2,077.50Current price $846.35$846.35 - $846.35Current price $846.35Save 59% -
Save 46%
Original price $1,478.93Original price $1,478.93 - Original price $1,478.93Original price $1,478.93Current price $794.27$794.27 - $794.27Current price $794.27Fujifilm XF 10-24mm f/4 R OIS Lens
FujifilmFujifilm X-Mount 15-36mm (35mm Equivalent) Aperture Range: f/4 to f/22 Four Aspherical and Three ED Elements Optical Image Stabilization Inner Foc...
View full detailsOriginal price $1,478.93Original price $1,478.93 - Original price $1,478.93Original price $1,478.93Current price $794.27$794.27 - $794.27Current price $794.27Save 46% -
Save 58%
Original price $1,039.43Original price $1,039.43 - Original price $1,039.43Original price $1,039.43Current price $435.95$435.95 - $435.95Current price $435.95Fujifilm XF 55-200mm f/3.5-4.8 R LM OIS Lens
FujifilmFujifilm X-mount Lens Telephoto Zoom Lens; 84-305mm Equivalent Aperture Range: f/3.5-22 Optical Image Stabilization Dual Linear Motors for Fast, Q...
View full detailsOriginal price $1,039.43Original price $1,039.43 - Original price $1,039.43Original price $1,039.43Current price $435.95$435.95 - $435.95Current price $435.95Save 58% -
Save 59%
Original price $1,520.62Original price $1,520.62 - Original price $1,520.62Original price $1,520.62Current price $620.97$620.97 - $620.97Current price $620.97Fujifilm XF 23mm f/1.4 R Lens
FujifilmFujifilm X Mount 35mm (35mm Equivalent) Aperture Range: f/1.4 to f/16 Focusing and Depth of Field Scales One Aspherical Lens Element Internal Focu...
View full detailsOriginal price $1,520.62Original price $1,520.62 - Original price $1,520.62Original price $1,520.62Current price $620.97$620.97 - $620.97Current price $620.97Save 59% -
Save 62%
Original price $2,968.50Original price $2,968.50 - Original price $2,968.50Original price $2,968.50Current price $1,141.68$1,141.68 - $1,141.68Current price $1,141.68Fujifilm X30 Digital Camera (Black / Silver)
FujifilmPRODUCT HIGHLIGHTS 12MP 2/3" X-Trans CMOS II sensor Fujinon 4x Optical Zoom Lens 28-112mm (35mm Equivalent) Real Time EVF, Dual Manual Control Ri...
View full detailsOriginal price $2,968.50Original price $2,968.50 - Original price $2,968.50Original price $2,968.50Current price $1,141.68$1,141.68 - $1,141.68Current price $1,141.68Save 62% -
Save 55%
Original price $1,482.00Original price $1,482.00 - Original price $1,482.00Original price $1,482.00Current price $668.72$668.72 - $668.72Current price $668.72Fujifilm X20 Digital Camera (Black)
FujifilmProduct Highlights 12MP 2/3" X-Trans CMOS II Sensor Fujinon 28-112mm f/2-2.8 Zoom Lens Advanced Optical Zoom Viewfinder 2.8" 460k-Dot LCD Monitor E...
View full detailsOriginal price $1,482.00Original price $1,482.00 - Original price $1,482.00Original price $1,482.00Current price $668.72$668.72 - $668.72Current price $668.72Save 55% -
Original price $62.56 - Original price $62.56Original price$62.56$62.56 - $62.56Current price $62.56Fujifilm - NP-W126 Li-Ion Battery
FujifilmFor FinePix HS30EXR, HS33EXR, and X-Pro1
Original price $62.56 - Original price $62.56Original price$62.56$62.56 - $62.56Current price $62.56 -
Save 58%
Original price $289.58Original price $289.58 - Original price $289.58Original price $289.58Current price $120.41$120.41 - $120.41Current price $120.41FUJIFILM HS-V5 Tethered Shooting Software
FujifilmImmediately Transfer Photos to Computer Windows Software Works with Select FUJIFILM Cameras
Original price $289.58Original price $289.58 - Original price $289.58Original price $289.58Current price $120.41$120.41 - $120.41Current price $120.41Save 58%
