Sony
BuyDirect & Save carries the full Sony lineup — Alpha mirrorless cameras, E- and FE-mount lenses, Cinema Line and XDCAM professional video, Handycam camcorders, and professional audio. From production houses and broadcasters to schools and government agencies, we deliver authorized pricing and fast NYC fulfillment.
Shop Sony cameras, lenses, pro video, and audio below. We support B2B, institutional, and government buyers with volume pricing and purchase orders, and we add new Sony gear regularly.
Volume & Government Purchasing
BuyDirect works directly with businesses, institutions, and procurement teams across the private sector, education, healthcare, and government. We accept purchase orders (POs) and offer net terms for qualified institutional and government accounts, tiered volume pricing on multi-unit orders, and tax-exempt ordering for eligible organizations. To get started, request a quote, review our purchase order process, or email our team at info@buydirectny.com.
-
Save 20%
Original price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Sony Cyber-shot DSC-RX100 VI Digital Camera Starter Bundle
SonySony Cyber-shot DSC-RX100 VI Digital Camera Starter BundleAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Con...
View full detailsOriginal price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Save 20% -
Save 20%
Original price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Sony Cyber-shot DSC-RX100 VI Digital Camera + 64GB Dual Battery Accessory Kit
SonySony Cyber-shot DSC-RX100 VI Digital Camera + 64GB Dual Battery Accessory KitAuthentic Sony product. Sold as new factory-sealed from authorized U.S...
View full detailsOriginal price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Save 20% -
Save 20%
Original price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Sony Cyber-shot DSC-RX100 VI Digital Camera
SonySony Cyber-shot DSC-RX100 VI Digital CameraAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales ...
View full detailsOriginal price $1,411.40Original price $1,411.40 - Original price $1,411.40Original price $1,411.40Current price $1,129.12$1,129.12 - $1,129.12Current price $1,129.12Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 VA Digital Camera with Soft Bag, 64gb Memory Card, Card Reader , Plus Essential Accessories
SonySony Cyber-shot DSC-RX100 VA Digital Camera with Soft Bag, 64gb Memory Card, Card Reader , Plus Essential AccessoriesAuthentic Sony product. Sold a...
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 VA Digital Camera with Free Accessory Kit
SonySony Cyber-shot DSC-RX100 VA Digital Camera with Free Accessory KitAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribu...
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Sony Cyber-shot DSC-RX100 VA Digital Camera
SonySony Cyber-shot DSC-RX100 VA Digital CameraAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales ...
View full detailsOriginal price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Save 20% -
Save 20%
Original price $1,623.75Original price $1,623.75 - Original price $1,623.75Original price $1,623.75Current price $1,299.00$1,299.00 - $1,299.00Current price $1,299.00Sony Cyber-shot DSC-RX100 VA 20.1 MP Digital Still Camera Essential Bundle
SonySony Cyber-shot DSC-RX100 VA 20.1 MP Digital Still Camera Essential BundleAuthentic Sony product. Sold as new factory-sealed from authorized U.S. d...
View full detailsOriginal price $1,623.75Original price $1,623.75 - Original price $1,623.75Original price $1,623.75Current price $1,299.00$1,299.00 - $1,299.00Current price $1,299.00Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 V Digital Camera with Free Accessory Kit
SonySony Cyber-shot DSC-RX100 V Digital Camera with Free Accessory KitAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribut...
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 V Digital Camera USA
SonySony Cyber-shot DSC-RX100 V Digital Camera USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sal...
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Sony Cyber-shot DSC-RX100 V Digital Camera
SonySony Cyber-shot DSC-RX100 V Digital CameraAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales t...
View full detailsOriginal price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 V 4K Wi-Fi Digital Camera with 64GB Card + Case + Battery & Charger + Flex Tripod + Kit, Black
SonySony Cyber-shot DSC-RX100 V 4K Wi-Fi Digital Camera with 64GB Card + Case + Battery & Charger + Flex Tripod + Kit, BlackAuthentic Sony product....
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Sony Cyber-shot DSC-RX100 V 20.1 MP Digital Still Camera Essential Bundle
SonySony Cyber-shot DSC-RX100 V 20.1 MP Digital Still Camera Essential BundleAuthentic Sony product. Sold as new factory-sealed from authorized U.S. di...
View full detailsOriginal price $1,311.88Original price $1,311.88 - Original price $1,311.88Original price $1,311.88Current price $1,049.50$1,049.50 - $1,049.50Current price $1,049.50Save 20% -
Save 20%
Original price $1,817.09Original price $1,817.09 - Original price $1,817.09Original price $1,817.09Current price $1,453.67$1,453.67 - $1,453.67Current price $1,453.67Sony Cyber-shot DSC-RX100 IV Digital Camera USA
SonySony Cyber-shot DSC-RX100 IV Digital Camera USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sa...
View full detailsOriginal price $1,817.09Original price $1,817.09 - Original price $1,817.09Original price $1,817.09Current price $1,453.67$1,453.67 - $1,453.67Current price $1,453.67Save 20% -
Save 20%
Original price $1,998.81Original price $1,998.81 - Original price $1,998.81Original price $1,998.81Current price $1,599.05$1,599.05 - $1,599.05Current price $1,599.05Sony Cyber-shot DSC-RX100 IV Digital Camera
SonySony Cyber-shot DSC-RX100 IV Digital CameraAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales ...
View full detailsOriginal price $1,998.81Original price $1,998.81 - Original price $1,998.81Original price $1,998.81Current price $1,599.05$1,599.05 - $1,599.05Current price $1,599.05Save 20% -
Save 20%
Original price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Sony Cyber-shot DSC-RX100 IV DSC-RX100M4 DSCRX100M4 20.1 MP 4K Digital Camera + Pixi-Basic Accessory Kit
SonySony Cyber-shot DSC-RX100 IV DSC-RX100M4 DSCRX100M4 20.1 MP 4K Digital Camera + Pixi-Basic Accessory KitAuthentic Sony product. Sold as new factory...
View full detailsOriginal price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Save 20% -
Save 20%
Original price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Sony Cyber-shot DSC-RX100 IV DSC-RX100M4 DSCRX100M4 20.1 MP 4K Digital Camera + Accessory Kit
SonySony Cyber-shot DSC-RX100 IV DSC-RX100M4 DSCRX100M4 20.1 MP 4K Digital Camera + Accessory KitAuthentic Sony product. Sold as new factory-sealed fro...
View full detailsOriginal price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Save 20% -
Save 20%
Original price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Sony Cyber-shot DSC-RX100 IV 20.1MP Digital Camera w/ Sony AGR2 Grip & Sony 64GB Accessory Bundle
SonySony Cyber-shot DSC-RX100 IV 20.1MP Digital Camera w/ Sony AGR2 Grip & Sony 64GB Accessory BundleAuthentic Sony product. Sold as new factory-se...
View full detailsOriginal price $2,234.24Original price $2,234.24 - Original price $2,234.24Original price $2,234.24Current price $1,787.39$1,787.39 - $1,787.39Current price $1,787.39Save 20% -
Save 20%
Original price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Sony Cyber-shot DSC-RX100 III Wi-Fi Digital Camera with 64GB Card Deluxe Bundle
SonySony Cyber-shot DSC-RX100 III Wi-Fi Digital Camera with 64GB Card Deluxe BundleAuthentic Sony product. Sold as new factory-sealed from authorized U...
View full detailsOriginal price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Save 20% -
Save 20%
Original price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Sony Cyber-shot DSC-RX100 III Digital Camera US Retail Edition W/ 16GB Memory Card
SonySony Cyber-shot DSC-RX100 III Digital Camera US Retail Edition W/ 16GB Memory CardAuthentic Sony product. Sold as new factory-sealed from authorize...
View full detailsOriginal price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Save 20% -
Save 20%
Original price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Sony Cyber-shot DSC-RX100 III Digital Camera US Retail Edition
SonySony Cyber-shot DSC-RX100 III Digital Camera US Retail EditionAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution....
View full detailsOriginal price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Save 20% -
Save 20%
Original price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Sony Cyber-shot DSC-RX100 III Digital Camera
SonySony Cyber-shot DSC-RX100 III Digital CameraAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales...
View full detailsOriginal price $1,136.74Original price $1,136.74 - Original price $1,136.74Original price $1,136.74Current price $909.39$909.39 - $909.39Current price $909.39Save 20% -
Save 20%
Original price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Sony Cyber-shot DSC-RX100 III 20.2 MP Digital Camera - Black w/32GB Deluxe Bundle Includes, Soft Carrying Case for Digital Cameras +12 Rubberized Spider Tripod + 32GB SDHC Memory Card
SonySony Cyber-shot DSC-RX100 III 20.2 MP Digital Camera - Black w/32GB Deluxe Bundle Includes, Soft Carrying Case for Digital Cameras +12 Rubberized S...
View full detailsOriginal price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Save 20% -
Save 20%
Original price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Sony Cyber-shot DSC-RX100 III 20.2 MP Digital Camera - Black + 64GB Deluxe Kit
SonySony Cyber-shot DSC-RX100 III 20.2 MP Digital Camera - Black + 64GB Deluxe KitAuthentic Sony product. Sold as new factory-sealed from authorized U....
View full detailsOriginal price $1,529.12Original price $1,529.12 - Original price $1,529.12Original price $1,529.12Current price $1,223.30$1,223.30 - $1,223.30Current price $1,223.30Save 20% -
Save 20%
Original price $691.84Original price $691.84 - Original price $691.84Original price $691.84Current price $553.47$553.47 - $553.47Current price $553.47Sony Cyber-shot DSC-RX100 II Digital Camera USA
SonySony Cyber-shot DSC-RX100 II Digital Camera USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sa...
View full detailsOriginal price $691.84Original price $691.84 - Original price $691.84Original price $691.84Current price $553.47$553.47 - $553.47Current price $553.47Save 20%
