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ANNOUNCEMENTS

Sony

BuyDirect & Save carries the full Sony lineup — Alpha mirrorless cameras, E- and FE-mount lenses, Cinema Line and XDCAM professional video, Handycam camcorders, and professional audio. From production houses and broadcasters to schools and government agencies, we deliver authorized pricing and fast NYC fulfillment.

Shop Sony cameras, lenses, pro video, and audio below. We support B2B, institutional, and government buyers with volume pricing and purchase orders, and we add new Sony gear regularly.

Volume & Government Purchasing

BuyDirect works directly with businesses, institutions, and procurement teams across the private sector, education, healthcare, and government. We accept purchase orders (POs) and offer net terms for qualified institutional and government accounts, tiered volume pricing on multi-unit orders, and tax-exempt ordering for eligible organizations. To get started, request a quote, review our purchase order process, or email our team at info@buydirectny.com.

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  • Sony a1 Alpha 1 Mirrorless Camera Body Only with Advanced Accessory Bundle
    Save 20% Save %
    $5,388.18
    $5,388.18 - $5,388.18
    $5,388.18
    $4,310.54
    $4,310.54 - $4,310.54
    $4,310.54

    Sony a1 (Alpha 1) Mirrorless Camera (Body Only) with Advanced Accessory Bundle: SanDisk 128GB Extreme Pro SDXC, 2x Extended Life Batteries, 2-in1 Lightweight 80 Tripod / Monopod & More

    Sony

    Sony a1 (Alpha 1) Mirrorless Camera (Body Only) with Advanced Accessory Bundle: SanDisk 128GB Extreme Pro SDXC, 2x Extended Life Batteries, 2-in1 L...

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    $5,388.18
    $5,388.18 - $5,388.18
    $5,388.18
    $4,310.54
    $4,310.54 - $4,310.54
    $4,310.54
    Save 20% Save %
  • Sony a1 (Alpha 1) Mirrorless Camera (Black, Body Only) USA
    Save 20% Save %
    $5,472.59
    $5,472.59 - $5,472.59
    $5,472.59
    $4,378.07
    $4,378.07 - $4,378.07
    $4,378.07

    Sony a1 (Alpha 1) Mirrorless Camera (Black, Body Only) USA

    Sony

    Sony a1 (Alpha 1) Mirrorless Camera (Black, Body Only) USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Con...

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    $5,472.59
    $5,472.59 - $5,472.59
    $5,472.59
    $4,378.07
    $4,378.07 - $4,378.07
    $4,378.07
    Save 20% Save %
  • Sony ZV-E10 Mirrorless Camera (Black, Body Only)
    Save 1% Save %
    $703.94
    $703.94 - $703.94
    $703.94
    $698.00
    $698.00 - $698.00
    $698.00

    Sony ZV-E10 Mirrorless Camera (Black, Body Only)

    Sony

    Sony ZV-E10 Mirrorless Camera (Black, Body Only)Authentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our s...

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    $703.94
    $703.94 - $703.94
    $703.94
    $698.00
    $698.00 - $698.00
    $698.00
    Save 1% Save %
  • Image coming soon - Sony ZV-1F Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying
    Save 12% Save %
    $740.99
    $740.99 - $740.99
    $740.99
    $649.00
    $649.00 - $649.00
    $649.00

    Sony ZV-1F Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying Case BUNDLE

    Sony

    Sony ZV-1F Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying Case BUNDLEAuthentic Sony product. Sold as new factory-s...

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    $740.99
    $740.99 - $740.99
    $740.99
    $649.00
    $649.00 - $649.00
    $649.00
    Save 12% Save %
  • Image coming soon - Sony ZV-1F Digital Camera with 64GB Memory Card, External Charger & Accessories Bundle
    Save 14% Save %
    $740.99
    $740.99 - $740.99
    $740.99
    $634.00
    $634.00 - $634.00
    $634.00

    Sony ZV-1F Digital Camera with 64GB Memory Card, External Charger & Accessories Bundle

    Sony

    Sony ZV-1F Digital Camera with 64GB Memory Card, External Charger & Accessories BundleAuthentic Sony product. Sold as new factory-sealed from a...

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    $740.99
    $740.99 - $740.99
    $740.99
    $634.00
    $634.00 - $634.00
    $634.00
    Save 14% Save %
  • Image coming soon - Sony ZV-1F Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrott
    Save 14% Save %
    $740.00
    $740.00 - $740.00
    $740.00
    $635.00
    $635.00 - $635.00
    $635.00

    Sony ZV-1F Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrotto Pixxi Table-Top Tripod Bundle

    Sony

    Sony ZV-1F Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrotto Pixxi Table-Top Tripod BundleAuthentic Sony product. So...

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    $740.00
    $740.00 - $740.00
    $740.00
    $635.00
    $635.00 - $635.00
    $635.00
    Save 14% Save %
  • Image coming soon - Sony ZV-1F 20.1MP Digital Camera (Black) with 128GB Memory Card & Accessory Kit
    Save 10% Save %
    $740.99
    $740.99 - $740.99
    $740.99
    $664.00
    $664.00 - $664.00
    $664.00

    Sony ZV-1F 20.1MP Digital Camera (Black) with 128GB Memory Card & Accessory Kit

    Sony

    Sony ZV-1F 20.1MP Digital Camera (Black) with 128GB Memory Card & Accessory KitAuthentic Sony product. Sold as new factory-sealed from authoriz...

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    $740.99
    $740.99 - $740.99
    $740.99
    $664.00
    $664.00 - $664.00
    $664.00
    Save 10% Save %
  • Image coming soon - Sony ZV-1 Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying
    Save 10% Save %
    $881.29
    $881.29 - $881.29
    $881.29
    $794.00
    $794.00 - $794.00
    $794.00

    Sony ZV-1 Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying Case BUNDLE

    Sony

    Sony ZV-1 Digital Camera with 72'' Monopod, 64GB Sandisk Ultra PLUS Memory Card, Carrying Case BUNDLEAuthentic Sony product. Sold as new factory-se...

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    $881.29
    $881.29 - $881.29
    $881.29
    $794.00
    $794.00 - $794.00
    $794.00
    Save 10% Save %
  • Image coming soon - Sony ZV-1 Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrotto
    Save 15% Save %
    $939.38
    $939.38 - $939.38
    $939.38
    $796.00
    $796.00 - $796.00
    $796.00

    Sony ZV-1 Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrotto Pixxi Table-Top Tripod Bundle

    Sony

    Sony ZV-1 Digital Camera With HDMI Cable, 128GB Sandisk Extreme Pro , Led Light, Manfrotto Pixxi Table-Top Tripod BundleAuthentic Sony product. Sol...

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    $939.38
    $939.38 - $939.38
    $939.38
    $796.00
    $796.00 - $796.00
    $796.00
    Save 15% Save %
  • Sony XQD/SD Card Reader
    Save 20% Save %
    $78.97
    $78.97 - $78.97
    $78.97
    $63.18
    $63.18 - $63.18
    $63.18

    Sony XQD/SD Card Reader

    Sony

    Sony XQD/SD Card ReaderAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales team for volume / B2...

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    $78.97
    $78.97 - $78.97
    $78.97
    $63.18
    $63.18 - $63.18
    $63.18
    Save 20% Save %
  • Sony XQD Card Reader
    Save 20% Save %
    $78.97
    $78.97 - $78.97
    $78.97
    $63.18
    $63.18 - $63.18
    $63.18

    Sony XQD Card Reader

    Sony

    Sony XQD Card ReaderAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales team for volume / B2B /...

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    $78.97
    $78.97 - $78.97
    $78.97
    $63.18
    $63.18 - $63.18
    $63.18
    Save 20% Save %
  • Image coming soon - Sony XLR-H1 XLR Handle Unit
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    $498.75
    $498.75 - $498.75
    $498.75
    $399.00
    $399.00 - $399.00
    $399.00

    Sony XLR-H1 XLR Handle Unit

    Sony

    Sony XLR-H1 XLR Handle UnitAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales team for volume ...

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    $498.75
    $498.75 - $498.75
    $498.75
    $399.00
    $399.00 - $399.00
    $399.00
    Save 20% Save %
  • Image coming soon - Sony XDCAM PXW-Z90V 20.0 MP Ultra HD Camcorder - 4K
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    $2,870.27
    $2,870.27 - $2,870.27
    $2,870.27
    $2,296.22
    $2,296.22 - $2,296.22
    $2,296.22

    Sony XDCAM PXW-Z90V 20.0 MP Ultra HD Camcorder - 4K

    Sony

    Sony XDCAM PXW-Z90V 20.0 MP Ultra HD Camcorder - 4KAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact ou...

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    $2,870.27
    $2,870.27 - $2,870.27
    $2,870.27
    $2,296.22
    $2,296.22 - $2,296.22
    $2,296.22
    Save 20% Save %
  • Sony XDCA-FS7 Extension Unit for PXW-FS7 and PXW-FS7M2
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    $1,929.21
    $1,929.21 - $1,929.21
    $1,929.21
    $1,543.37
    $1,543.37 - $1,543.37
    $1,543.37

    Sony XDCA-FS7 Extension Unit for PXW-FS7 and PXW-FS7M2

    Sony

    Adds RAW output over SDI V-mount battery power Timecode in/out and genlock Dual XLR audio inputs For Sony PXW-FS7 and PXW-FS7 II

    $1,929.21
    $1,929.21 - $1,929.21
    $1,929.21
    $1,543.37
    $1,543.37 - $1,543.37
    $1,543.37
    Save 20% Save %
  • Image coming soon - Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS USA
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    $838.44
    $838.44 - $838.44
    $838.44
    $670.75
    $670.75 - $670.75
    $670.75

    Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS USA

    Sony

    Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sal...

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    $838.44
    $838.44 - $838.44
    $838.44
    $670.75
    $670.75 - $670.75
    $670.75
    Save 20% Save %
  • Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS
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    $729.96
    $729.96 - $729.96
    $729.96
    $583.97
    $583.97 - $583.97
    $583.97

    Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSS

    Sony

    Sony Vario-Tessar T* FE 24-70mm f/4 ZA OSSAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sales t...

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    $729.96
    $729.96 - $729.96
    $729.96
    $583.97
    $583.97 - $583.97
    $583.97
    Save 20% Save %
  • Image coming soon - Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Premium Bundle
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    $1,091.58
    $1,091.58 - $1,091.58
    $1,091.58
    $873.26
    $873.26 - $873.26
    $873.26

    Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Premium Bundle

    Sony

    Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Premium BundleAuthentic Sony product. Sold as new factory-sealed from authorized U.S. dis...

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    $1,091.58
    $1,091.58 - $1,091.58
    $1,091.58
    $873.26
    $873.26 - $873.26
    $873.26
    Save 20% Save %
  • Image coming soon - Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Essential Accessory Kit
    Save 20% Save %
    $1,048.69
    $1,048.69 - $1,048.69
    $1,048.69
    $838.95
    $838.95 - $838.95
    $838.95

    Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Essential Accessory Kit

    Sony

    Sony Vario-Tessar T* FE 16-35mm f/4 ZA OSS E-Mount Lens + Essential Accessory KitAuthentic Sony product. Sold as new factory-sealed from authorized...

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    $1,048.69
    $1,048.69 - $1,048.69
    $1,048.69
    $838.95
    $838.95 - $838.95
    $838.95
    Save 20% Save %
  • Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS Lens USA
    Save 20% Save %
    $658.46
    $658.46 - $658.46
    $658.46
    $526.77
    $526.77 - $526.77
    $526.77

    Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS Lens USA

    Sony

    Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS Lens USAAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our...

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    $658.46
    $658.46 - $658.46
    $658.46
    $526.77
    $526.77 - $526.77
    $526.77
    Save 20% Save %
  • Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS Lens
    Save 20% Save %
    $598.61
    $598.61 - $598.61
    $598.61
    $478.89
    $478.89 - $478.89
    $478.89

    Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS Lens

    Sony

    Sony Vario-Tessar T* E 16-70mm f/4 ZA OSS LensAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our sal...

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    $598.61
    $598.61 - $598.61
    $598.61
    $478.89
    $478.89 - $478.89
    $478.89
    Save 20% Save %
  • Sony Vario-Sonnar T* DT 16-80mm f/3.5-4.5 ZA Lens
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    $822.48
    $822.48 - $822.48
    $822.48
    $657.98
    $657.98 - $657.98
    $657.98

    Sony Vario-Sonnar T* DT 16-80mm f/3.5-4.5 ZA Lens

    Sony

    Sony Vario-Sonnar T* DT 16-80mm f/3.5-4.5 ZA LensAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our ...

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    $822.48
    $822.48 - $822.48
    $822.48
    $657.98
    $657.98 - $657.98
    $657.98
    Save 20% Save %
  • Image coming soon - Sony Vario-Sonnar T* 24-70mm f/2.8 ZA SSM II Lens
    Save 20% Save %
    $1,722.31
    $1,722.31 - $1,722.31
    $1,722.31
    $1,377.85
    $1,377.85 - $1,377.85
    $1,377.85

    Sony Vario-Sonnar T* 24-70mm f/2.8 ZA SSM II Lens

    Sony

    Sony Vario-Sonnar T* 24-70mm f/2.8 ZA SSM II LensAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our ...

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    $1,722.31
    $1,722.31 - $1,722.31
    $1,722.31
    $1,377.85
    $1,377.85 - $1,377.85
    $1,377.85
    Save 20% Save %
  • Image coming soon - Sony Vario-Sonnar T* 16-35mm f/2.8 ZA SSM II Lens
    Save 20% Save %
    $1,869.47
    $1,869.47 - $1,869.47
    $1,869.47
    $1,495.58
    $1,495.58 - $1,495.58
    $1,495.58

    Sony Vario-Sonnar T* 16-35mm f/2.8 ZA SSM II Lens

    Sony

    Sony Vario-Sonnar T* 16-35mm f/2.8 ZA SSM II LensAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact our ...

    View full details
    $1,869.47
    $1,869.47 - $1,869.47
    $1,869.47
    $1,495.58
    $1,495.58 - $1,495.58
    $1,495.58
    Save 20% Save %
  • Image coming soon - Sony VPLLZ1032 Power Long Throw Zoom Projection Lens
    Save 20% Save %
    $846.94
    $846.94 - $846.94
    $846.94
    $677.55
    $677.55 - $677.55
    $677.55

    Sony VPLLZ1032 Power Long Throw Zoom Projection Lens

    Sony

    Sony VPLLZ1032 Power Long Throw Zoom Projection LensAuthentic Sony product. Sold as new factory-sealed from authorized U.S. distribution. Contact o...

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    $846.94
    $846.94 - $846.94
    $846.94
    $677.55
    $677.55 - $677.55
    $677.55
    Save 20% Save %
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